How Social Insights Impact ROI

The key to gathering intel across social media is to be proactive and use a variety of tactics to stay informed. Social intelligence helps you prospect better simply by gathering insights into your target audience, such as interests, challenges, company updates, or market shifts. You get to better understand your customers and tailor your sales pitches to meet their needs and interests.

Account Monitoring Account-based Marketing Intent Data

It may not always seem like it, but sales and marketing are two sides of the same coin, they are revenue driven. Both teams may have their own goal and ultimately work in silos. However, when using Account Based Marketing Strategies, they should start playing nice in the sandbox to get most optimal results.

Account Monitoring Account-based Marketing Intent Data

A primary benefit of AI in the context of social media and sales is the ability to better understand customers. AI-powered tools can analyze vast amounts of data from social media platforms, such as LinkedIn and Twitter, identifying patterns and insights about customer behavior.

Account Monitoring Account-based Marketing Intent Data

It's time to use Social Media as part of your ABM strategy to target and identify the most relevant audiences to drive your marketing and sales efforts.

Account Monitoring Account-based Marketing Intent Data

The insights you gather can help you measure the effectiveness of ABM programs by providing a clear view of which channels are working the best for specific personas.

Account Monitoring Account-based Marketing Intent Data

Social media can be a powerful tool for ABM, enabling marketers to engage with prospects on a personal level and build trust over time.

Account Monitoring Account-based Marketing Intent Data

Social media is an untapped goldmine of sales intelligence. Your customers are posting content on social media, which helps fill in the picture about what’s going on with them. Using social media for account monitoring can uncover expansion opportunities, help you get ahead of problems, and enable you to keep in touch with your customers.

Account Monitoring Social Sales Intelligence Social Selling

During times of budget cuts, deals gone cold, and a growing amount of churn that the most seasoned surfers wouldn't even dare jump into. Don’t let your pipeline create uncontrollable frustration. These five steps will have you hitting your numbers in no time.

Account Monitoring Social Sales Intelligence Social Selling